What happens when you go for a bad web hosting service? Well, a lot of things could potentially happen. One, it will hurt your page rankings. Two, you could end up spending more on the services that you can get for cheap in other companies. And third, it can potentially hurt your online reputation in the long run due to a lot of different things (slow page loading speeds, bad online security, among many others).
In a 2017 survey, there was a surge in the need for hosting services simply because a lot of people want to establish an online presence. That being said, not all hosting companies are the same, therefore, it is important that you choose the right one.
If you are looking for the best web hosting provider, do read further to find out the most important things to consider when choosing one.
Not All Big Companies Are the Same
If you are shopping around for the best hosting service, it is important that you not just automatically settle for the big-name companies but instead focus on their services as others would put it. In other words, find online reviews first before settling.
You see, big-name companies are popular for a reason as they have established their brands over the years of serving people in the online space. However, there are some companies that only rely on their name without ever improving their services at all.
You might think that settling with a big-name hosting company would mean that you are good but the reality is that you might not end up getting what you were promised.
It is still best to find good online hosting reviews first before you decide.
Do Not Immediately Settle for the Cheapest You Can Find
A lot of people put the price as their main consideration for just about anything, including finding the right web hosting service.
Although the price is definitely a consideration, it should not be deemed as the sole determinant in making your purchase decision.
Again, look for online reviews so that you can gauge whether a particular hosting company is able to provide you with your needs or not.
Beware of Affiliates
Now, I did mention that you go look for social proof to help you decide as to which company to go for, but you must also be wary of what you might read online. That is because web hosting is notorious for online affiliates.
If you find reviews that speak nothing ill of a particular company, read other reviews. A good review is one that not only tackles the positive things about a service but also its negatives as well.
No matter how good your website is, it will all be for nothing if your potential customers are not able to access it at the time that they want.
Service reliability, therefore, is another important thing to consider when looking for a web host. Even if 100% server uptime is virtually impossible, you would still want to stick with a company that can promise at least 90% reliability.
Scope and Features
Think of the word ‘best’ in choosing a web hosting company as a relative term. I want you to think of it that way since choosing what’s ‘best’ for you may not mean the best for others as you have a different set of needs.
Find one that is able to meet your demands. If you want good storage and bandwidth limits over anything else, then a company that can provide that is one that you would consider the ‘best’ for you.